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Since the outbreak of the COVID-19 pandemic, companies and business owners can no longer host any physical events to host their business seminars and conference or promote their products on roadshows. As governments around the world have strict policies in social distancing and prohibited the hosting of physical events to prevent the spread of coronavirus in the community.

Fortunately, there are alternatives to which companies can host live streaming events either for business meetings or marketing promotion in the virtual platforms to connect and engage their target audiences that are base in real-time. 

When it comes to live streaming services, there are two ways to host a live streaming event and that is the virtual event or hybrid event. Virtual live streaming events are straightforward and people can host their streaming event using live webinars or webcast platforms to broadcast to their online audience. Hybrid events are a mixture of both virtual and physical events where the production crew needs to be presented in an actual venue and prepare their staging equipment to host and broadcast the target audience online. Other than the panelist and the production crew, hybrid events also include a number of attendees that are allowed to participate in the event’s venue during the broadcasting. 

Depending on the event’s agenda and requirement, most of the live streaming event has hosted in the virtual method which helps companies and business owners to save time and money as the live streaming event can be host in an indoor studio environment that has a useful feature to allow the host speakers or panelist to interact and engage easily with the online audience during the event. Hosting live streaming events online also helps businesses to reach a larger large audience without any boundary restrictions since the attendees can use their laptops or smartphones to log in to view the event anywhere in the world.

Hybrid event is more common for big corporate events like Townhall meetings or AGM (Annual General Meeting) which requires a large venue for the setting and involves a certain of performers and host speakers to take part in this big event for the company which a small studio set are not able to accommodate the event’s agenda and planning.

Depending on the situation and the live streaming event’s requirements, both hybrid and traditional live streaming events have their advantages and the main difference for both is that hybrid event is more for large events where there are high levels of participation and engagement in the physical venue where virtual events are more for small or private events that do not need a physical place for hosting and can be produced in an indoor studio environment.

To know more about how a professional live streaming company can help you in hosting a live streaming event in a virtual or hybrid event. You can contact Spring Forest Studio to help you in setting up the live streaming events based on your event’s requirements.

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