When it comes to hosting corporate live events or getting a video meant for employee training , most companies will face this challenge to find the ” right ” video production studios that can easily cater to their needs and demands. Not that there are no qualified video production house in their country but rather than whether they can provide the professional standards and meet the requirements of their client. Of course the next issue is the production fee reasonable enough for the client to pay for hosting their events.
A general rule of thumb is to select a professional video production studio company who has the right infrastructure and professional crews that has tons of experience in hosting corporate events and other related activities that will help their client to promote their brands, products or services in online as well as offline media. While there are many aspects that the company need to consider while selecting a video production company but for now, Let’s talk about some of the main factors that will play a crucial role in the selection process.
Number one – Before selecting a video production company, the client should prepare the agenda of the project which is usually done by the marketing department and the agenda shall focus on the exact details which the client wants to accomplish through the video for the corporate event. By doing so, it would aid the client in selecting the video production company as well as act as a guideline to kickstart the project during the process.
Number two – Always hire a video production company that is specialized in the events which the client wish to do. By looking into the market to find out which video production company has the most working experience in producing similar work, it will ensure and almost guarantee that the client will get the best effective video for their corporate events and other similar projects.
Number three – Do take note of the infrastructure such as the in-house studio, audio and video equipments as the best equipment and experienced technicians that execute the video production will yield the best result.
Number four – Always check the sample works which the video production company have produced for their previous clients. While checking the samples, it will be good to request for a detailed case study and project report. So the client can study and select one that is best in project planning, execution and production quality.
Number five- After the video production company is selected, a detailed quote should be negotiated and agreed upon as cost is always the vital factor before the commence of the video production. Although cost should not be a main criterion while selecting the video production company, it is a standard practice to ask for quotation in details to understand what the client are paying for.
Number six – Always set a deadline for the project as most clients will know that without a commitment given by the video production company to finish the job within a set deadline .There is high chance that the video may not be completed on time. which will evenually delay the actual video production of the event.
Number seven – Last but not least , the client shall have the chance to review the video production process and make necessary changes if required.
It is true that there may be unforseen situations which the best video production company will encounter and may even jeopardise the video production projects. But this is where the client will see how effective and efficient the video production company can do to handle the problems and resolve it. Making the money worth spending for the client .
Jeremy Lee is a seasoned digital marketing director and strategist with over two decades of experience in the industry. As the founder of Sotavento Medios, I manage a diverse portfolio of over 50 businesses, helping brands grow through advanced search strategies and digital innovation. My work focuses on bridging the gap between traditional search engine optimisation and the evolving world of AI-driven answer engines.
get in touch